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Managerial Decision Modeling with Spreadsheets and Student CD Package (2nd Edition)

by Nagraj Balakrishnan, Barry Render, Ralph M Stair

List Price:$185.33
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Average Rating:5 out of 5 stars
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Editorial Reviews
Product Description
For undergraduate or graduate spreadsheet based courses in Management Science, Decision Modeling, Quantitative Methods, or Operations Research. This text emphasizes balancing the theory behind decision modeling and the use of spreadsheets to easily set up and solve these models. From a managerial perspective, the purpose of decision modeling is to gain insight into the problem, not the detailed mechanics of the solution process.


All Customer Reviews
Average Customer Review:5 out of 5 stars
7 of 7 people found the following review helpful:

5 out of 5 starsGood for the real world too, 2007-03-02
This book was meant for use within a university classroom setting.

Surprisingly, unlike most textbooks, you can actually use this book in the real world. For example, a lot of business plan books and articles casually mention business forecasting. Unfortunately, the large majority of them barely mention any details on how to construct them. Well this book covers it in depth. As for other applications with the use of MS Excel, the book will show you the optimal amount of money you should put down into a select number of investments, how to perform project scheduling (with out MS Project), and the list goes on....

This is a good book.




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