by Steven S. Little
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Product Description Starting a small business and making it a success isn’t easy. In fact, most small business owners don’t get rich and many fail. This book presents the straight truth on small business success. It doesn’t offer cure-alls for every small business. Instead, it outlines real, effective principles for continued small business growth and success. Written by business growth expert Steven Little, The 7 Irrefutable Rules of Small Business Growth skips empty small business positivism in exchange for real-world, practical solutions. If you’re a small business owner or an entrepreneur just starting out, you’ll find answers to all your most important questions on topics such as technology, business plans, hiring, and much more.
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Average Customer Review:
1 of 1 people found the following review helpful:
Excellent business book!, 2007-05-08 This is an excellent resource book for the small business owner. I highly recommend it to anyone who intends to grow their small business!
1 of 4 people found the following review helpful:
Elementary, No Impact, 2007-04-27 This book, while giving a decent overview of practices that are known to be effective, does not provide "how to be a shining star" or how to ACTUALLY grow beyond just being a simple start-up.
This book is elementary level, at best. The core concepts here are commonly, well-known and easily visible in the world of business from your neighbor's convenient store to your local Wal*Mart.
Don't clutter your bookshelf.
7 of 7 people found the following review helpful:
Has a great message for wanta-be entrepreneurs to read and hear., 2006-08-24 I'm a SCORE counselor and the mission of SCORE is to help wanta-be entrepreneurs and actual small business owners either successfully start a business or maintain/grow an existing business. Typically "clients" come in to the face-to-face counseling sessions with questions, lots of questions. If the client is a wanta-be entrepreneur, then one of my first questions is: Have you written a business plan? If the client is a small business owner and having problems or is interested in growth, then one of my first questions is: How does this relate to your business plan? Interestingly, both types of clients usually answer that they don't have a business plan, or at least they don't have a written business plan.
Mr. Little's book covers what I have to tell my SCORE clients when they tell me they don't have a business plan or don't use a business plan. It sure would be nice if I could just hand the clients Little's book and call it an evening. However, the clients probably prefer to hear it from me verbally instead of having to read it first.
Wanta-be entrepreneurs and actual small business owners must:
1. Establish and maintain a strong sense of purpose behind their idea or business
2. Research, analyze and fully understand the industry in which their business operates and the market in which it serves and competes
3. Write a sound business plan, and use it to operate the business
4. Be customer-centric, i.e. stay in touch with the customers, their wants and their needs
5. Systematize operations, planning, and use technology whenever possible
6. Build a team of good people to run the business
7. Be something of a visionary so the business can prosper (everything gets old that stays the same for long)
By getting this book and reading it you will see the importance of writing a sound business plan and using it to manage and grow a successful small business. The "rules" mentioned are supported by real-world stories and provide insight into what makes business work. This book is an invaluable resource for anyone involved in small business strategy. A must read! Get it, and prosper.
I'm not so sure the appendix material was relevant or necessary. I can't say I would have liked the book better without it, but I saw no point in including it. There is a fair amount written about personality types, and which personalities are more included to be entrepreneurs versus being W-2 employees. I think it is a shame that stereotypes are created since those classifications seem to keep many people from ever trying to be an entrepreneur.
3 of 4 people found the following review helpful:
Down to Earth. easy to use information, 2005-12-02 I attended Steven's seminar in Greenville, SC and found him to be very knowledgable on the subject of small business growth. Small business (less than 500 employees in the eyes of the SBA) is the backbone of the country and more and more are failing each day. I found this information to be very clear and easy to read- helpful to me even though I have an MBA. This book is highly recommended and should be a part of your business library!
3 of 44 people found the following review helpful:
Good title - book falls flat on its face., 2005-07-21 Title is good for the author. For the customer, you, not. Buyer beware.

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