by William B. Werther Jr., David Chandler
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Product Description
Sign up to receive a weekly newsletter featuring articles related to CSR and specific areas within the text. Email author David Chandler for more details at david.chandler@phd.mccombs.utexas.edu
Be sure to check out reviews and testimonials for this book!
Strategic Corporate Social Responsibility: Stakeholders in a Global Environment provides faculty and students with a comprehensive, stand-alone text to support traditional and innovative courses in corporate social responsibility (CSR). Integral to the book's unique format is the real-life “mini-case-study” approach across the spectrum of CSR topics, backed by Internet accessible references. Adopting a stakeholder approach to CSR, the content and format of this sourcebook defines CSR within the global communications environment in which multinational corporations operate today.
Key Features:
- Provides 45 Web-based case-studies linked to relevant Web sites for further exploration
- Recognizes cross-cultural trends developing throughout the world
- Encourages a multidisciplinary approach
- References to the Wall Street Journal throughout
- Includes Instructor’s Resources on CD with PowerPoint slides, a test bank with answers, answers to in-text questions, suggested team or individual projects, and in-class surveys/activities Contact SAGE customer service at 800-818-7243 to request your copy. ISBN: 1-4129-2477-4
Strategic Corporate Social Responsibility provides a flexible and up-to-date teaching tool for upper level undergraduate and graduate CSR courses in Management, Marketing, Business Law, and Political Science.
(20050701)
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Average Customer Review:
0 of 2 people found the following review helpful:
Review for CSR Book, 2008-02-15
The book was in excellent conditions, BRAND NEW and shipping was very fast. Thank you!
14 of 14 people found the following review helpful:
AN OUTSTANDING BOOK IN EVERY RESPECT., 2005-12-10
This book presents a stakeholder perspective for understanding the big picture of corporate social responsibility (CSR). These stakeholders are grouped as follows:
organizational (employees, managers, stockholders, unions);
economic (e.g., customers, creditors); and
societal (e.g., communities, government and regulators, the environment).
The book examines the scope of CSR, and views it through the lens of the needs and values of stakeholders. It puts forth the arguments against CSR.
CSR is examined in a strategic context, placing the subject in sharp focus from a business perspective. The authors examine a long list of issues that define CSR in practice, each associated with a specific stakeholder group, using a real-life case study with supporting sources. Vivid examples of CSR strategies in action are provided.
The book is a treasure trove of information and insights. It is comprehensive, and extremely well organized-an outstanding book in every respect. For anyone interested corporate social responsibility, this book is must-reading.
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