by Dameon Russell
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| List Price: | $18.49 |
| Amazon Price: | $18.49 & eligible for FREE Super Saver Shipping on orders over $25. |
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| Lowest New Price: | $18.00 |
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Product Description
The prospecting methodologies at the heart of this system have been at the root of sales success for years; this system incorporates much more! Russell has integrated the fundamental elements of sales success into an efficient leads generation and CRM system. Systems are the best partner to any business. The gain in efficiency however makes it more beneficial to the Real Estate Professional because most are one person operations. This system is designed to produce results! You will learn to: • generate leads via proven methods • grow your referral base • initiate CRM campaigns • master the 2 minute phone call • database 100 new contacts in 4 weeks • convert contacts to leads • convert leads to transactions • EARN 20% MORE than the average agent! System covers advanced skills for dealing with clients, provides each reader with a 'warehouse' of objection-handling techniques and call scripts. You will learn to incorporate prospecting protocols into your daily routine to gain competitive advantage.
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Average Customer Review:
0 of 0 people found the following review helpful:
 Some good information, 2008-11-17
I agree with both the positive and negative reviews on this book. I purchased it and found it to be a very thin book with a lot of blank pages. However, I think it's a good step by step book for managing your time and setting up a prospecting system. As for techniques to find business, I think it's somewhat lacking.
The best book I've seen on real estate prospecting is Real Estate Prospecting: The Ultimate Resource Guide(Loren Keim), which actually goes through a couple dozen prospecting targets and how to approach them. It even has sample letters, scripts and methods of contact.
The other really good prospecting book, particularly for online and for follow up was Real Estate Rainmaker: Guide to Online Marketing (Dan Gooder Richard) which outlines how to truly create a follow-up system. Both great books
Overall, I think the ABC's of Prospecting is a decent read and has some very good and valid points.
0 of 1 people found the following review helpful:
 Specialty Books are Not Worth It!, 2008-06-09
I bought an "out-of-print" business book for a discussion group. When I ordered it, I missed the fact it was a paperback, thinking the price was OK for a hardback. Whatever reasoning was used to determine the price, the book is a ripoff.
The prose is boring, repetitive, pedantic, and there are numerous grammatical and spelling mistakes throughout.
The subject is not given an in-depth treatment. Rather, it is an example of a writer - thinking he/she has professional expertise to sell - would do better to find a new career. No wonder the book is out-of-print!
0 of 1 people found the following review helpful:
The book is not much for the price, 2007-11-17
This book hops on the fame of another recent and very popular real estate book which has a similar cover design and color; however, this one contains nothing new, and does not really deal with prospecting methods - only followup methods for the prospects you already have, or that company marketing is sending you. Small in size, it's hardly more than a pamphlet for an excessive price.
3 of 4 people found the following review helpful:
 The answer to SO MANY questions!, 2007-10-16
This book goes miles beyond your average leads generation training session. Best of all is that its not full of hype, "you can do it!" type rhetoric. The book lays out an easy to follow set of business and leads generation models that REALLY work. In the current R.E. market, agents MUST have some sort of edge, an advantage. This book provides the model, if you follow it, you get that edge. As a Broker with 42 active agents, I've made this book a mandatory must read.
1 of 2 people found the following review helpful:
Wrong Title, 2007-08-15
Just bought this book and finished reading it in less then 1hour. It is not a book about the ABC's of Prospecting, it's about TIME MANAGMENT. I recommend you looking for other prospecting books.
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