by Gene Marks
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Product Description
There are 24 million American small businesses. Every day, hundreds of owners make decisions about what products and services to buy based on sketchy facts, gut feelings, and the occasional recommendation. What if there was one authoritative resource packed with all the answers to important small business questions from hundreds of nationally known experts? Now, there is! The Streetwise® Small Business Book of Lists is a one-stop resource for every small business owner and manager. Where else can you find over 300 experts in one place? - Streetwise® Small Business Book of Lists is based on over a thousand hours of dedicated research.
- Streetwise® is the only business series to offer small business owners such a comprehensive tool.
- Included are lists from experts such as Entrepreneur magazine, Investment Dealers’ Digest, the National Federation Of Independent Business, MyBusiness Magazine, BusinessWoman Magazine, The Small Business Administration, IRS, U.S. Department of Labor, Business.gov, U.S. Securities and Exchange Commission, CCH Business Owner’s Toolkit, Alexa.com, Vault.com, ConsumerSearch.com, and many, many more!
And if that’s not enough, we chose some of the top experts in their respective fields such as: - Steven D. Strauss, who is one of the country’s leading small business experts and a columnist for USA Today.com
- Joel Widzer, Psy D., who is an expert on consumer loyalty and author of the Penny Pincher’s Passport to Luxury Travel.
- ClickZ.com multi-channel marketing columnist Jack Aaronson, of the Aaronson Group whose clients include Lincoln Financial Group and WeightWatchers.com
What are the lowest-cost franchises to start up? The ten things to consider before buying a new phone system? The most popular ways to decrease your company’s health insurance costs? The top methods for speeding up your cash flow? The most effective steps for reducing travel expenses? Streetwise® Small Business Book of Lists has these answers and much, much more!
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Average Customer Review:
0 of 0 people found the following review helpful:
I Wish I Had This 30 Years Ago, 2007-11-16
It's only fair to note that I am one of the minor contributors to this book, and it's one reason why I have not reviewed the book since it first came out. That said, I really do wish I had this book when I started my own business 30 years ago. This is a fantastic resource, in a way allowing you to pick the brains of hundreds of authors, getting advice so that you can avoid pitfalls in starting, operating, maintaining a small business. But don't don't let the "Small Business" put you off. If you're a manager in a megacorporation, there's advice/knowledge to be gleaned by Gene's book. In fact, I wish it was mandatory reading for those who have lost their common-sense and sensibilities on the way up the corporate ladder.
Ethan Winning
2 of 2 people found the following review helpful:
I didn't think I needed it, and then . . ., 2007-05-24
I'm a sole proprietor, and I didn't think this book had much for me. Until, of course, I needed to hire a part-time assistant. I found some great advice on how to screen resumes, set up interviews, and research candidates. This book had exactly the information I needed, and it was easy to find and easy to use. What a fabulous resource!
11 of 13 people found the following review helpful:
Small Business Book Of Lists, 2006-10-09
Some one has finally done it. Someone has put together a book of just about all of the business advice you will ever need and from a group of business experts as varied as business itself. The Small Business Book of Lists edited by Gene Marks is probably the best deal in business books at this time. What Marks has done is gather list from industry experts all over the country to help the reader find just about all the advice he or she needs about anything from starting a business to handling your taxes, to handling your sales to even a section on day by day operations.
Here are a couple of my favorites: In the chapter called Where you Work, the section called The Road Warrior there are tips on subjects like Finding the cheapest airfares, which lists the web sites to go to get the best rates; then there is a section evaluating the best frequent flyer programs, as well a particularly intriguing section on getting the best rental car rates. This includes the very logical tip that if you rent a smoke free car, it will be newer and cleaner car and most importantly you will increase your odds of getting a free upgrade because non-smoking cars are in high demand.
Then there are lists on: how and when you need a board of directors; How to get the most from your sales people. And one that I really liked, the Top Tax Schemes identified by the IRS: a crack down on off shore transactions and the ever popular "zero return" where evaders enter all zeros on their returns including zero income and the write now and then" in Latin when reporting their withholding. I like to know how that works!
There is even a "Geek" section dedicated to technology including a list evaluating the best high tech equipment to purchase and why; costs of an e-commerce site and considerations in choosing a web hosting company.
Finally there is a greats section on collections one of our least favorite but most important subjects. This section alone will pay for the book.
Good stuff; interesting and easy to use. And for just shy of twenty bucks a real good deal;
In fact a great value and a must for your personal business library.
4 of 7 people found the following review helpful:
Best reference a small business could have!, 2006-09-02
This is the best reference a small business could have! Covers all essential areas. A wealth of resources.
12 of 13 people found the following review helpful:
This book of lists is more than just a series of lists! What a goldmine of info., 2006-08-31
Oh my gosh! What a book! I wish I had been the one to outline and compile it. With 100's of lists to help a wanta-be entrepreneur put together her business plan or small business owner to increase revenues or boost profits, this book is a goldmine.
The book includes eight chapters as follows:
1. Starting Up
2. High Finance
3. Where You Work
4. Day to Day
5. Your Taxes
6. The Geek Section
7. Your Customers & Prospects
8. Your People
I particularly like the lists under "Starting Your Business" starting at page 21 which included information about Choice of Legal Entity considerations. Also included there is great information about preparing business plans.
I was surprised to learn that New Jersey, my home state, ranks #7 in the "Top States for New Business Formation" list at page 69.
I could go on and on about the content included in this book. It is 661 pages long and packed full of helpful information that is not always easy to find elsewhere. If you are involved in small business in some capacity, then do yourself a favor by getting this book. 5 stars!
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