Start Your Own Business (Start Your Own)

YOUR ROAD MAP to BUSINESS SUCCESS

From the editors of Entrepreneur magazine, this bestselling business startup book has helped hundreds of thousands of readers start their own businesses. Revised, expanded and updated, the 4th edition will help you save time and money, minimize mistakes and maximize profits.

Our practical, easy-to-follow advice takes you step by step through the startup journey and guides you through the first three years of business ownership. You'll find the comprehensive, in-depth information you need to bring your business to life, plus dozens of work sheets and checklists you can use to measure your progress along the way.

HERE'S MORE OF WHAT YOU'LL FIND INSIDE:

HOW TO get business ideas and pinpoint your target market

SECRETS OF successful marketing, from building a brand and promoting your business online to free and low-cost promotion ideas and effective selling techniques

HOW TO harness the power of the internet to simplify startup and increase your chances of business success

CREATIVE WAYS to finance startup and growth

HOW TO take advantage of the latest technology to set up an efficient business on a budget

PLUS: Contact information and websites for hundreds of resources, including startup assistance sources, government offices and small-business-friendly banks

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All Customer Reviews
Average Customer Review:
0 of 0 people found the following review helpful:

Primitive, 2008-07-01
It does not even cover LLC properly - like the difference between single-owner and multiple-owner.



0 of 0 people found the following review helpful:

A primer road map, 2008-06-11
This is an excellent book for the aspiring entrepreneur. Having worked for the larger corporations most of my life and having very little experience in running my own business I found this book to be comprehensive and thorough in introducing me to the intricacies of starting a business. Reading it showed me that there is no reason to be intimidated by beginning such an entrepreneurial venture and it's probably the smartest thing that a person can do who wants to take responsibility for their life in the working world. The book is quite inspiring, it's very thorough, and it's formatted like a map while showing me how to properly navigate the curves, speed bumps, and detours along the way as I start my own small business venture. As the book says, to be forewarned is to be forearmed and the book shows the best route to take on the exiting journey. The 4th edition of the book has been revised and updated to take into consideration the ever dynamic changes of the contemporary business world where business ideas, trends and strategies are always in a state of flux. I highly recommend this book for the aspiring entrepreneur who wants to take a leap into business ownership. As the book says there are few entrepreneurs who are sorry they took the leap into business ownership and few ever regret taking the journey.


3 of 3 people found the following review helpful:

Outstanding Resource!, 2007-09-23
While I was a bit skeptical about making such a purchase, thinking it was only going to be a reiteration of common sense, this book totally surprised me. It contains tips on just about anything a person considering starting their own business might wonder about and need to know from what type of name to use, to how to organize the business legally to how to best design business cards. I'm extremely impressed!

This is a great buy!


0 of 1 people found the following review helpful:

1 + 1 Can equal 5, 2007-06-28
If you are considering starting your own business, you probably already know that there is great opportunity for those who manage lay the proper ground work. Rieva has done an excellent job with this book. However, as one of my developer clients once said "Sometimes the best way to make money building a new building is to start with a great deal on an old building. Buy Rieva's Book. Do your homework. Look to see if you can reduce your start up cost with a well designed acquisition. And don't rule out getting a great deal on a business (or some of its assets) from a Chapter 11. Get a copy of Chapter 11 Business Reorganizations: For Business Leaders, Accountants And Lawyers.


5 of 5 people found the following review helpful:

It helping a novice!, 2007-06-26
Now I've taken a few business courses in college (accounting 101, Micro and Macro Economics, Statistics, etc), but I knew that starting a business would take some extra knowledge.

This book was an excellent reference for me. My particular business didn't fit the normal idea of a business, but the book still helped me explore both the direction that I wanted to go and the direction I wasn't going; just to make sure that I considered what I was doing in an objective manner.

I really appreciated this book in starting up my business, and it will surely get used as my business grows.

I liked how many different chapters there were, because it helped me to easily find answers to my questions.

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