Smart cards signal a cashless society. (stored value cards): An article from: Bank Marketing

by Katherine Morrall

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This digital document is an article from Bank Marketing, published by Bank Marketing Assn. on April 1, 1995. The length of the article is 3186 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

From the supplier: Stored value cards have tremendous potential since they could eventually evolve into a viable alternative to cash. Not surprisingly, these cards have become the focus of ambitious product development projects by financial services firms such as MasterCard International, Visa International, Midland Bank, National Westminster Bank and Electronic Payments Services. Among the projects underway are MasterCard and Visa's global stored value card program, Midland and National Westminster's Mondex card and Electronic Payments' experiment in linking stored value cards with a point-of-sale debit function.

Citation Details
Title: Smart cards signal a cashless society. (stored value cards)
Author: Katherine Morrall
Publication: Bank Marketing (Magazine/Journal)
Date: April 1, 1995
Publisher: Bank Marketing Assn.
Volume: v27 Issue: n4 Page: p13(5)

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